December 29, 2014


ATLANTA (Dec. 29, 2014)

In 2014, the Chick-fil-A Peach Bowl again lived up to its reputation as college football’s most charitable bowl game by completing its eighth straight year of charitable an scholarship contributions exceeding the $1 million mark. This year, the Bowl donated an additional $1.14 million bringing its cumulative donations to $17.5 million since 2002. “Giving back in the communities who have supported us is part of who we are. It is a priority for us and a significant part of our mission as an organization,”said Chick-fil-A Peach Bowl President and CEO Gary Stokan. “ The following is a breakdown of the Chick-fil-A Peach Bowl’s charitable giving in 2014:

  • Chick-fil-A Peach Bowl Challenge charity golf tournament: $656,000
  • Atlanta Public Schools Academic Mentoring Program: $180,000
  • Endowed Scholarship to Ole Miss: $100,000
  • Endowed Scholarship to TCU: $100,000
  • Georgia Lions Lighthouse Foundation: $50,000
  • WinShape Homes foster care program: $30,618
  • Children’s Healthcare of Atlanta: $25,000

Total 2014 Charitable Contribution: $1,141,618

The Chick-fil-A Peach Bowl Challenge, a three-day charity golf tournament featuring college football head coaches and celebrity alumni partners hosted in April, disbursed $520,000 in scholarship across the 11 competing teams, while also raising $136,000 inadditional scholarship money and charitable donations.   In eight years, the event has distributed more than $4.5 million in scholarship and charity. As part of the Bowl’s commitment to furthering education, the Chick-fil-A Peach Bowl sponsors the Play It Smart program in all 11 Atlanta public high schools.  Play It Smart is an academic mentoring program that provides an academic coach to work with student-athletes. The academic coach serves as a mentor, advocate, counselor, teacher; coach and friend who helps assist student-athletes in maximizing their personal potential. With $180,000 committed to Atlanta Public Schools each year, Peach Bowl, Inc. is the only entity in the nation to fully fund a program like this for an entire school district. The Chick-fil-A Peach Bowl will give both Ole Miss and TCU, a $100,000 endowed scholarship.  All told the Bowl has endowed scholarships at 25 universities with assets totaling more than $4 million. Other beneficiaries of the Chick-fil-A Peach Bowl in 2014 include the Children’s Healthcare of Atlanta, Georgia Lions Lighthouse Foundation, and the WinShape Homes long-term foster care program established by Chick-fil-A founder S. Truett Cathy. “We are driven to do what we can to help and elevate those who have supported us,” said Stokan.“The Atlanta community, our expanding partner conferences and schools, student-athletes in Georgia – they are all part of the Chick-fil-A Peach Bowl family.” #CFAPeachBowl

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